by Sarah Clow | Aug 28, 2019 | Branding, Branding Basics, Business Basics, Influence Marketing, Marketing, Personal Branding, Reputation Management
It’s said by so many people, including me, that knowledge is power. So if you have an idea about how your customers and acquaintances think about you, then you have a starting point for knowing what to fix and why (or to know what isn’t broken!). Your...
by Sarah Clow | Mar 1, 2019 | Business Basics, Business Ethics, Gender Bias, Leadership
Typically, my business is not focused on what differentiates men and women in the workplace or any other societal space we share. In fact, I quite enjoy what I learn from other leaders–predominately men–in the online community on coaching, marketing and...
by Sarah Clow | Feb 27, 2019 | Business Basics, Business Ethics, Leadership, Marketing, Marketing Ethics
Ethics play a major role in business today and can impact everything from brand reputation to employee relations and overall profitability. The relationship between the disciplines of marketing/communications and ethics is one that is often overlooked, but your best...