The question of if or when to approach prospective customers recently came up in a conversation I was having with some women entrepreneurs. For the record, you should ALWAYS be willing to make an approach or YOU WILL go out of business. The reality is, however, our...
Sometimes even the most established business owners struggle deciding what content and functionality should appear on their website. If you’re an entrepreneur or veteran business owner, this is important information for the digital side of your business. if...
When starting and running any business or organization, differentiating yourself from those similar to yours is essential for future growth, and frankly, even for short-term survival. For instance, if you are going to be one of 5 bakeries in a town of 25,000, you need...
These are non-negotiables. If you struggle in any of these areas, your ability to build a business will be seriously challenged. Of course, some entrepreneurs and long-time business owners are better at some of these points and build a team to close in on the other...
