What is a Niche?

What is a Niche?

In business, a niche is a specialized or focused area of a larger market that your business serves. Finding a niche helps you to differentiate your business from the competition and allows you to excel in your specialty. For the record, you can pronounce niche as...

Event Planning Essentials

Join me at the Freeport Public Library this Wednesday, February 26, for the Event Planning & Promotion Seminar. I’ll be discussing what goes into planning a successful event, whether your goal is to plan a fundraiser, conference or wedding. Get the Event...