by Sarah Flashing | Aug 27, 2019 | Branding Basics, Marketing, Marketing Plan, Nonprofit Marketing Network, Reputation Management
How is your business known? What do your customers say about their experience with your product or service? Branding goes way beyond a logo, color scheme and brand usage guide. Before you get to any of that, you have to decide how you want to be known and go for...
by Sarah Flashing | Aug 25, 2019 | Consulting, Email Marketing, Leadership, Marketing, Non-Profit Strategy, Nonprofit Marketing Network, Reputation Management, Web Design
Nonprofit organizations are businesses, not unlike where you buy your groceries, get your hair done, or buy your kids school supplies. But what makes your nonprofit corporation different from those is that you prioritize revenue in terms of fulfilling your mission...